The Client, the Mission
CrossFire is a leading manufacturer of safety eye-wear. Our task was to design a web site that matched their stylish safety equipment. The site needed to have a rugged look and feel to it yet at the same time be clean, easy to navigate and have a complete catalog of all of their eye-ware products.
The Challenge, the Solution
When we started, this global safety eye-wear company came to us with an outdated flash catalog that was having difficulty being found in the search engines and wasn’t beneficial to their vendors. They needed to have a site that worked as a sales tool for vendors worldwide. From a design perspective we created a site that had the feeling of a stylish, tough, metal/plastic like exterior much like their safety glasses. We built them a site that acts as a catalog that vendors can search through and print out the latest models of eye-wear for prospective clients. This was done so that if an item was not in stock at that location the vendor could give the client some information. The site also has a robust vendor login that allows them to download and print out the latest graphics, data and sales collateral.